Six Tips to Boost the Value of Your Boat and RV Self Storage Facility
Boat and RV Self Storage
Whether you’re a new or established business, there are a number of ways to increase the value of your facility. Providing exceptional customer service and a welcoming atmosphere is essential, but there are other ways to make your facility more attractive to potential customers.
By implementing the right strategies and adding the right amenities, you can create a space that will keep customers coming back and make your boat and RV storage facility a top choice among your competitors. From adding additional security measures and modernizing your facility to offering discounts, there are plenty of creative ways to attract customers and enhance the value of your facility
If you looking to invest in a boat and RV property, Pinnacle Storage Properties can answer your questions and guide you in the right direction.
Tips to Boost the Value of Your Boat and RV Self Storage Facility
Provide Exceptional Customer Service
Customers who are storing expensive boats and motorhomes need extra reassurance that their costly items will be taken care of properly. They may have a lot of questions and want to tour the property. Don’t be surprised if they want to stop in and check their toys every few weeks.
It’s important to give these prospects and tenants outstanding customer service. Being patient, knowledgeable, and helpful will not only keep them coming back but will make them more likely to send friends and family your way.
Boat and RV Self Storage: Offer a Variety of Amenities
To stay ahead of the competition, offer plenty of desirable amenities. There are a variety of optional amenities that you can offer your boat and RV customers.
- Electricity hookups
- Dump stations
- Wash bays
- Water-filling stations
- Propane gas
- Vehicle detailing
- Pre- and post-trip inspections
- Shuttle services
You can provide some of these services at no cost and others can be available at an extra charge. Your location and customer base will help you decide which amenities make sense.
Invest in High-Level Security Features
If your facility is in the RV and boat market, it’s important to make security a priority. Without a doubt, this will be one of the first features that prospects will question. Security features are an investment that will attract prospects and deter criminal activity.
- Gated access
- 24-hour video monitoring
- Secure perimeter fencing
- Individual unit alarms
- Fire sprinklers
- Motion-activated outdoor lighting
- Partnerships with local police
Advanced security features can be expensive, but they allow you to charge premium rates and give your customers peace of mind.
Give Your Customers Online Convenience
Most renters want the convenience of being able to lease self storage from their smartphone whether they are at the local coffee shop or in the school pick-up line. Technology gives them round-the-clock service to rent a space, check account balances, or pay their bill.
Customers have a greater sense of independence and control over their rental experience with these online tools.
- Online payments and move-ins
- Electronic signatures
- Paperless communication
- Mobile-friendly login
- Rental kiosks
Find out your customer’s contact preferences (phone, text, or email) and what online tools they are currently using to gauge their interest.
Allow 24/7 Access
Providing customers with 24/7 access to their recreational vehicles, boats, jet skis, and snowmobiles is a great way to make your business stand out from the others in the area.
A lot of people who own luxury and recreational vehicles are entrepreneurs, have stressful jobs, or are raising families. This makes it difficult for them to stop by your facility during conventional business hours.
Plus, when people are storing items they use for trips, it helps to have flexible hours. If customers have round-the-clock access, they can hitch up their camper or boat in the morning before heading out for a weekend getaway. After their vacation, they can store their camper or boat without a problem whenever they get back to town.
Make Your Location Work For Your Business
Location is crucial when it comes to RV and boat storage. These types of properties are usually close to lakes, beach access, camping sites, and national parks. Nonetheless, people who live in cities with larger populations have a need for RV and boat storage as well. Those who live far away from outdoor recreation spots may want to keep their boat close to home
If you have a current RV and boat storage property, you have likely already checked out the area and the market. On the other hand, if you’re buying a pre-existing place or building a new one, make sure to analyze the area thoroughly. Your facility’s success will depend on the demographic in your region.
If you’re located near a national park or body of water, use it to your advantage. Provide services such as boat detailing or firewood sales, and become an expert in local outdoor recreation. If you’re situated in a community that experiences temperature extremes, consider offering temperature or climate-controlled units.
RV and boat storage is different from typical self storage that people use for their personal and business belongings. There are a number of issues that need to be considered if you want your business to grow.
Whether your facility is new, or you’re a seasoned boat and RV storage veteran, take advantage of these tips to boost the value of your business.